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Hootsuite 2023 Review

Hootsuite makes finding, scheduling, managing, and reporting on social media content easier. They have an integration with 20+ of the most popular social media platforms, making managing multiple ones a lot easier. Voted #1 in social media management tools.

Features:

  • Monitor, analyze, plan and publish your social media post from 1 single place.
  • Integrations with over 35 popular social networks.
  • Monitor and manage social message and mentions and engage with your audience.

Pricing:

  • Free version to manage up to 3 social profiles.
  • Paid plans start from US$29/month.

More About Hootsuite

Hootsuite Reviews

Find out what each expert had to say about Hootsuite.

Beth Adan

Director of Marketing - NisonCo PR & Marketing
✓ HootsuiteRather than juggling multiple social platforms and posting content at all hours of the day, brands should schedule updates in advance using a service like Hootsuite or Sprout Social. This allows them to publish content on the same time of day and days of the week, which boosts SEO and appears more professional and consistent.

Anjana Wickramaratne

Social Media Service Manager - Active Digi Solutions

✓ Hootsuite
As a social media manager/marketer, I personally use Hootsuite as my go-to social media management tool.

I am a huge fan of Hootsuite and I recommend this tool to others because it is convenient and efficient as you are able to see all your social media platforms under one tab/page. This is a huge advantage for many people especially social media managers as they are very time-sensitive.

Also, it allows them to schedule their posts for later dates which is also a bonus point. Hootsuite also makes social listening much easier for social media marketers and managers.

Kelly Bertog

Marketing Manager - Future Founders

✓ Hootsuite
As the sole member of the Marketing Team at our small organization, time management is absolutely crucial. That is why I am so reliant on Hootsuite to manage our social media presence across our four core accounts. The tool allows me to monitor key feeds and engagements across our platforms, as well as schedule out similar content across multiple channels all in one go. This means I can batch our social media content creation, and significantly reduce the number of hours I spend in the networks each week, ultimately optimizing the ROI on my time across social. Highly recommend Hootsuite to anyone out there looking to streamline their social operations!

Angie Quigley

Social Media Manager - Red Egg Marketing

✓ Hootsuite
I recommend using Hootsuite for all social media posting. It’s a simple tool that allows you to create, organize, and schedule posts to all social media platforms, all in one place. It’s easy to use and making edits and changes is a breeze! Accounts can have multiple users, allowing content creators to create drafts and managers to easily edit, approve, and schedule posts. It’s especially helpful for agencies with multiple clients’ social media accounts to keep track of!

Corina Burri

Marketing Lead - Ofri

✓ Hootsuite
As Marketing Lead I’m in charge of Social Media and am happily using the free version of Hootsuite. I especially like the handy “Publisher” Feature which allows me to write one post for different Social Media channels. I love, that I can still adapt the tracking link for every Social Media channel individually. It is a huge time saver.

Also, I love the calendar view with the scheduled posts. You get everything at a glance and the whole team is up to date.

Additionally, it helps us to monitor the social media as we track keywords with the monitoring service.

To sum it up, I think the free version of Hootsuite is a good tool for small businesses with limited Marketing budget.

Tommia Hayes

Senior Manager of Communications - Community Health Charities

✓ Hootsuite
Hootsuite is a great tool to manage multiple social media channels at once, measure social results, and provides social listening tools. It also has an integration functionality, which connects apps to the dashboard that provides users tools to streamline processes, access better data and more. Hootsuite also has an academy that helps marketers stay on top of trends. Plus, HootSuite offers affordable plans for any size budget.

Margaret H. Geiger

Owner - Twelve31 Media, LLC

✓ HootSuite
In order to manage multiple clients, it’s important to stay organized. I love using Hootsuite. The platform is free up to three channels and after that, they have very reasonable annual fees based on how many accounts you have. You can publish directly to Instagram, which many platforms CANNOT do. This was a big win for us.

With Hootsuite, you can schedule content, create analytics reports to track your account’s progress (engagement, likes, followers, etc.) and create streams that are basically a homepage for all published posts, scheduled posts, and any posts that contain hashtags that are relevant to your brand or business. Super helpful!

Tom Mumford

Co-Founder - Undergrads LLC

✓ Hootsuite
Hootsuite is a great tool for those that want to increase their social media engagement. It can be managed by several members of your team and allow you to delegate tasks to each one. You can also manage multiple social media platforms at once and schedule posts in advance. When you come up with new strategies, you’re able to view your analytics and utilize the reporting features if you want a professional document on your social media progress.

Shagun Chauhan

Business Consultant - iFour Technolab Pvt Ltd

Those days have gone when the door to door marketing used to make you gain your audience’s attention. Due to an increase in the number of social media users, you need to use more than one social media platform to grow your business. Facebook, WhatsApp, Instagram, Twitter, and YouTube are the household terms today and majorly used by the users.

Hence these free platforms provide you wide opportunity to spread your brands and converts the user and visitors to your customers but to market, your brand to all the social media platform you will be requiring few social media tools.

Even to compete to an extra edge against your competitors you should use some social medial tools to promote your business.

✓ Hootsuite
– Hootsuite is a multifaceted social media tool to drive a campaign and promote business. It covers all social media channels like Facebook, Instagram, Twitter, etc.
– Automated scheduling tool to maintain your social media presence. It helps you to schedule your posts into the content calendar and reminds you when to post the content.
– It also offers a feature for Team Management which makes teamwork a smooth process. In addition to that, it protects your brand from social media risks.

As you can see, the social media tools market is much more diverse than someone would think, offering various solutions that differ in their functionality and price ranges. I hope this article will help you define what you need and choose the best tool for your business.

Lorrie Thomas Ross

Web Marketing Therapy®

✓ Hootsuite
The best tool that we use to manage the social media of our business and our client’s business is Hootsuite.

The social media scheduling feature frees us up (we can set posts and forget it), edit posts, reschedule them (which we have had to do a lot in light of the virus) and the posting is super reliable. We have multiple clients set up in ONE dashboard so instead of logging into multiple accounts, we can see and manage ALL the social media (Facebook, Linkedin, Twitter, Instagram) scheduled and we can even see mentions.

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