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Digital Marketing Software Review

Hootsuite 2020 Review

Hootsuite makes finding, scheduling, managing, and reporting on social media content easier. They have an integration with 20+ of the most popular social media platforms, making managing multiple ones a lot easier. Voted #1 in social media management tools.

Features:

  • Monitor, analyze, plan and publish your social media post from 1 single place.
  • Integrations with over 35 popular social networks.
  • Monitor and manage social message and mentions and engage with your audience.

Pricing:

  • Free version to manage up to 3 social profiles.
  • Paid plans start from US$29/month.

More About Hootsuite

Hootsuite Reviews

Find out what each expert had to say about Hootsuite.

John Stevenson

Founder/CEO - Top VPN Canada

✓ Hootsuite
As far as social media management goes, Hootsuite happens to be on top of my list. They have both an affordable price and it covers a wide range of social media platforms. What I like about it the most would be its analytics feature: Hootsuite gives you a clear view of the optimal times you can schedule your posts, which makes it extremely useful for those who have unpredictable schedules and need to be away from the computer from time to time.

Umarah Hussain

PR & Outreach Executive - Colewood

✓ Hootsuite
Hootsuite is a massive social media management tool used by millions of companies across the globe. Here at Colewood we use it to monitor an array of keywords and schedule social media posts out-of-office hours. The tool works great with Twitter, Facebook, Youtube, Instagram and WordPress.

Corina Burri

Marketing Lead - Ofri

✓ Hootsuite
As Marketing Lead I’m in charge of Social Media and am happily using the free version of Hootsuite. I especially like the handy “Publisher” Feature which allows me to write one post for different Social Media channels. I love, that I can still adapt the tracking link for every Social Media channel individually. It is a huge time saver.

Also, I love the calendar view with the scheduled posts. You get everything at a glance and the whole team is up to date.

Additionally, it helps us to monitor the social media as we track keywords with the monitoring service.

To sum it up, I think the free version of Hootsuite is a good tool for small businesses with limited Marketing budget.

Beth Adan

Director of Marketing - NisonCo PR & Marketing

✓ Hootsuite
Rather than juggling multiple social platforms and posting content at all hours of the day, brands should schedule updates in advance using a service like Hootsuite or Sprout Social. This allows them to publish content on the same time of day and days of the week, which boosts SEO and appears more professional and consistent.

Tom Mumford

Co-Founder - Undergrads LLC

✓ Hootsuite
Hootsuite is a great tool for those that want to increase their social media engagement. It can be managed by several members of your team and allow you to delegate tasks to each one. You can also manage multiple social media platforms at once and schedule posts in advance. When you come up with new strategies, you’re able to view your analytics and utilize the reporting features if you want a professional document on your social media progress.

Krystal Kelly

Equestrian Adventuresses

✓ Hootsuite
This is a very helpful tool I use to preschedule my posts all on one platform. Scheduling posts 30 days in advanced can be a huge time saver for posting my content so that I can focus more on creating content.

Margaret H. Geiger

Owner - Twelve31 Media, LLC

✓ HootSuite
In order to manage multiple clients, it’s important to stay organized. I love using Hootsuite. The platform is free up to three channels and after that, they have very reasonable annual fees based on how many accounts you have. You can publish directly to Instagram, which many platforms CANNOT do. This was a big win for us.

With Hootsuite, you can schedule content, create analytics reports to track your account’s progress (engagement, likes, followers, etc.) and create streams that are basically a homepage for all published posts, scheduled posts, and any posts that contain hashtags that are relevant to your brand or business. Super helpful!

Tommia Hayes

Senior Manager of Communications - Community Health Charities

✓ Hootsuite
Hootsuite is a great tool to manage multiple social media channels at once, measure social results, and provides social listening tools. It also has an integration functionality, which connects apps to the dashboard that provides users tools to streamline processes, access better data and more. Hootsuite also has an academy that helps marketers stay on top of trends. Plus, HootSuite offers affordable plans for any size budget.

Anjana Wickramaratne

Social Media Service Manager - Active Digi Solutions

✓ Hootsuite
As a social media manager/marketer, I personally use Hootsuite as my go-to social media management tool.

I am a huge fan of Hootsuite and I recommend this tool to others because it is convenient and efficient as you are able to see all your social media platforms under one tab/page. This is a huge advantage for many people especially social media managers as they are very time-sensitive.

Also, it allows them to schedule their posts for later dates which is also a bonus point. Hootsuite also makes social listening much easier for social media marketers and managers.

Esther Meyer

Marketing Manager - Grooms Shop

✓ Hootsuite
Hootsuite is among the most popular social media management platforms, offering an overview of all your social networks like Facebook, Twitter, Youtube, Google+, LinkedIn and Instagram along with the option to create and schedule content, analyze performance, and monitor your favorite topics and hashtags. There’s a good reason for the social media platform’s success. It’s an all-in-one platform that allows you to curate and schedule content, measure your social return of investment and run social media ads.

Kelly Bertog

Marketing Manager - Future Founders

✓ Hootsuite
As the sole member of the Marketing Team at our small organization, time management is absolutely crucial. That is why I am so reliant on Hootsuite to manage our social media presence across our four core accounts. The tool allows me to monitor key feeds and engagements across our platforms, as well as schedule out similar content across multiple channels all in one go. This means I can batch our social media content creation, and significantly reduce the number of hours I spend in the networks each week, ultimately optimizing the ROI on my time across social. Highly recommend Hootsuite to anyone out there looking to streamline their social operations!

Shagun Chauhan

Business Consultant - iFour Technolab Pvt Ltd

Those days have gone when the door to door marketing used to make you gain your audience’s attention. Due to an increase in the number of social media users, you need to use more than one social media platform to grow your business. Facebook, WhatsApp, Instagram, Twitter, and YouTube are the household terms today and majorly used by the users.

Hence these free platforms provide you wide opportunity to spread your brands and converts the user and visitors to your customers but to market, your brand to all the social media platform you will be requiring few social media tools.

Even to compete to an extra edge against your competitors you should use some social medial tools to promote your business.

✓ Hootsuite
– Hootsuite is a multifaceted social media tool to drive a campaign and promote business. It covers all social media channels like Facebook, Instagram, Twitter, etc.
– Automated scheduling tool to maintain your social media presence. It helps you to schedule your posts into the content calendar and reminds you when to post the content.
– It also offers a feature for Team Management which makes teamwork a smooth process. In addition to that, it protects your brand from social media risks.

As you can see, the social media tools market is much more diverse than someone would think, offering various solutions that differ in their functionality and price ranges. I hope this article will help you define what you need and choose the best tool for your business.

Angie Quigley

Social Media Manager - Red Egg Marketing

✓ Hootsuite
I recommend using Hootsuite for all social media posting. It’s a simple tool that allows you to create, organize, and schedule posts to all social media platforms, all in one place. It’s easy to use and making edits and changes is a breeze! Accounts can have multiple users, allowing content creators to create drafts and managers to easily edit, approve, and schedule posts. It’s especially helpful for agencies with multiple clients’ social media accounts to keep track of!

Aliza Sherman

Digital Marketing Strategist - Spark the Creative

✓ Hootsuite
I tend to use Hootsuite more as a listening post although it also has post creation and scheduling features and the ability to manage multiple accounts with your team.

Kenny Trinh

CEO - Netbooknews

✓ Hootsuite
Hootsuite is an easy-to-use social media manager. Users are given access to a single dashboard with the most popular social media platforms like LinkedIn, Twitter, and Facebook. You can manage and schedule your posts, receive important updates, follow people, share posts, and more. Hootsuite helps you reach all your social feeds at the same time, regardless of your location.

Lorrie Thomas Ross

Web Marketing Therapy®

✓ Hootsuite
The best tool that we use to manage the social media of our business and our client’s business is Hootsuite.

The social media scheduling feature frees us up (we can set posts and forget it), edit posts, reschedule them (which we have had to do a lot in light of the virus) and the posting is super reliable. We have multiple clients set up in ONE dashboard so instead of logging into multiple accounts, we can see and manage ALL the social media (Facebook, Linkedin, Twitter, Instagram) scheduled and we can even see mentions.

Hootsuite FAQ

What is Hootsuite?

Hootsuite is a social media management tool that makes it easier to find, schedule, manage and report on your social media content.

Is Hootsuite any good?

Our experts voted for Hootsuite as their favorite social media management tool.

Is Hootsuite free to use?

Hootsuite has a free version that allows you to manage up to 3 social profiles and have 30 scheduled messages.

What are the best features of Hootsuite?

Integrations with over 35 popular social networks. Manage your social media from one single place.